Yellowstone Taught Me Everything About AI Strategy

LinkedIn Post: Yellowstone AI Lessons

We're asking the wrong question about AI.

Instead of "What can AI do?" we should ask "What do people need more time for?"

Standing in Yellowstone last week, watching geysers that have run like clockwork for thousands of years, this hit me differently.

The best systems — natural or artificial — are those that serve life, not just efficiency.

Back home, I reviewed our AI features at Langua. We started building around content consumption—AI-generated transcripts for podcasts, videos, stories. Smart tech, solid metrics.

But our most successful feature? The conversational AI that lets students practice their target language.

Not because it was technically superior, but because it solved a human problem: giving learners the confidence and space to practice when they didn't have access to a tutor.

The real magic happened when we stopped asking "What can AI do?" and started asking "What do people need more time for?"

Creativity. Connection. Impact.

AI becomes powerful when it amplifies human potential, not when it replaces human judgment.

That's the lesson I'm bringing back from Yellowstone. The geysers don't exist to be efficient. They exist to sustain an ecosystem.

How are you using AI to create more space for what matters most in your work?

Originally posted on LinkedIn on June 2, 2025